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Molson Canadian Brewmboni

Work / Molson Canadian / 2021 / Digital + Social

Hockey came back in a different way this year. Homes became arenas, and home arenas get messy. 

That’s why Molson Canadian has reimagined the iconic hockey ice resurfacer with the launch of the Molson Brewmboni.

The first of its kind, the Brewmboni is a mini robot vacuum turned beer cooler. It features a whisper quiet motor, a sleek aerodynamic design, the ability to detect hard-to-clean messes, and a game night compartment molded to hold up to four Molson Canadian tallboys. It even mimics the sounds of a real ice resurfacer.

While the Brewmboni is currently in its prototype phase and not available for purchase, those brave enough to build their own can visit the Molson Brewmboni website to download the computer-aided design files.